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November 6th, 3:32 pm
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Federal Oil wins Superbrands title for motorcycle lubricants Wednesday, October 23, 2024 20:50 WIB Federal Oil retains 2024 Superbrands Award. (ANTARA/HO-Federal Oil) Jakarta (ANTARA) - ExxonMobil Lubricants Indonesia (EMLI) through its Federal Oil lubricant brand has again won the 2024 Superbrands Award for the two-wheeled vehicle lubricant category. PT EMLI Marketing Manager Ajeng Saraswati Putri explained that Federal Oil, which has been active in the Indonesian lubricant market for 36 years, has built a strong brand image so that it can maintain this predicate for the past decade. Of course, this is a proving ground for Federal Oil which is supported by strategic partners, namely distributors and partner workshops of the Federal Oil Center as a form of commitment to continue to consistently provide comfort for motorcyclists in the country to support daily activities, said Ajeng Saraswati Putri in a press release on Tuesday. Also read: PT EMLI again wins the Public Relations award for the second time The Superbrands Award for the best brands and corporations in Indonesia is given based on five criteria, namely market dominance, long term, good intentions, consumer loyalty, and market acceptance. The Superbrands Award collaborates with an independent research institution, namely The Nielsen Company Indonesia, to conduct a survey of customers. The research was conducted in major cities in Indonesia, such as Jakarta, Bandung, Medan, Surabaya, Makassar, and various other cities. Also read: PT EMLI again wins the 2023 Social Media Award Various innovations presented by Federal Oil this year and in line with the pasti makin nyaman campaign, namely by presenting the Nyaman Berhadiah 2024 program. The program, which is intended for automatic motorbike users, will be held from July to the end of December 2024, said Ajeng Saraswati Putri. Exxon Mobil Corporation has several affiliates in Indonesia with the trademarks ExxonMobil, Mobil™, and Federal Oil™. This lubricant brand is also well-known in Indonesia for being a sponsor of Gresini Racing which is strengthened by popular racers Marc Marquez and Alex Marquez. Also read: Indonesia partners with ExxonMobil to develop CCS potential Also read: Mobil Lubricants partners with MotoGP racing team KTM to launch new lubricants Reporter: Alviansyah Pasaribu Editor: Siti Zulaikha COPYRIGHT © ANTARA 2024

Federal Oil wins "Superbrands" title for motorcycle lubricants
Wednesday, October 23, 2024 20:50 WIB

Federal Oil retains 2024 Superbrands Award. (ANTARA/HO-Federal Oil)

Jakarta (ANTARA) - ExxonMobil Lubricants Indonesia (EMLI) through its Federal Oil lubricant brand has again won the 2024 Superbrands Award for the two-wheeled vehicle lubricant category.

PT EMLI Marketing Manager Ajeng Saraswati Putri explained that Federal Oil, which has been active in the Indonesian lubricant market for 36 years, has built a strong brand image

so that it can maintain this predicate for the past decade. "Of course, this is a proving ground for Federal Oil which is supported by strategic partners, namely distributors and partner workshops of the Federal Oil Center as a form of commitment to continue to consistently provide comfort for motorcyclists in the country to support daily activities," said Ajeng Saraswati Putri in a press release on Tuesday.

Also read: PT EMLI again wins the Public Relations award for the second time

The Superbrands Award for the best brands and corporations in Indonesia is given based on five criteria, namely market dominance, long term, good intentions, consumer loyalty, and market acceptance.

The Superbrands Award collaborates with an independent research institution, namely The Nielsen Company Indonesia, to conduct a survey of customers. The research was conducted in major cities in Indonesia, such as Jakarta, Bandung, Medan, Surabaya, Makassar, and various other cities.

Also read: PT EMLI again wins the 2023 Social Media Award

"Various innovations presented by Federal Oil this year and in line with the 'pasti makin nyaman' campaign, namely by presenting the Nyaman Berhadiah 2024 program. The program, which is intended for automatic motorbike users, will be held from July to the end of December 2024," said Ajeng Saraswati Putri.

Exxon Mobil Corporation has several affiliates in Indonesia with the trademarks ExxonMobil, Mobil™, and Federal Oil™. This lubricant brand is also well-known in Indonesia for being a sponsor of Gresini Racing which is strengthened by popular racers Marc Marquez and Alex Marquez.

Also read: Indonesia partners with ExxonMobil to develop CCS potential

Also read: Mobil Lubricants partners with MotoGP racing team KTM to launch new lubricants
Reporter: Alviansyah Pasaribu
Editor: Siti Zulaikha
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October 24th, 7:05 pm
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October 23rd, 6:15 pm
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October 23rd, 6:14 pm
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October 23rd, 6:14 pm
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October 23rd, 6:12 pm
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https://library.superbrands.com/online-ebook-html5/UAE-Volume-20/index.html

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October 23rd, 6:10 pm
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https://library.superbrands.com/online-ebook-html5/Singapore-Volume-15/index.html

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October 22nd, 7:36 pm
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Marketing Movement “Stiebel Eltron” wins the Superbrands Germany Best Brand Award for the 8th consecutive year Date: 22/10/2024 Author: Somsamorn Popermhem Stiebel Eltron has been awarded the Superbrand for the eighth consecutive year at the Superbrands Germany 2024 awards, reinforcing its position as the leading German water solutions and home care brand with a wide range of innovative products and technologies that have captured the hearts of consumers in Germany and around the world. Mr. Claus Kroll-Schlüter, Marketing Director, Stiebel Eltron, said, “Stiebel Eltron is a German brand that is committed to using its 100 years of expertise and experience in producing leading-edge water heating solutions, 50 years in the development of heat pump technology and over 30 years in the development of ventilation technology, to offer efficient, environmentally friendly products and services that facilitate millions of users worldwide. To be awarded as one of the best German brands in 2024 is a source of pride for all employees who have been involved in developing the Stiebel Eltron brand to be recognized internationally.” The Superbrands Germany awards are organized by Superbrands, the worlds largest brand and product rating organization. The annual awards are presented by business experts from Superbrands, who nominate outstanding brands and companies from each country based on market research. In 2024, the 1,350 brands nominated in the first round will be re-evaluated by a jury of 25 independent judges to select the winners of this prestigious award.

Marketing Movement

“Stiebel Eltron” wins the Superbrands Germany Best Brand Award for the 8th consecutive year

Date: 22/10/2024
Author: Somsamorn Popermhem

Stiebel Eltron has been awarded the Superbrand for the eighth consecutive year at the Superbrands Germany 2024 awards, reinforcing its position as the leading German water solutions and home care brand with a wide range of innovative products and technologies that have captured the hearts of consumers in Germany and around the world.

Mr. Claus Kroll-Schlüter, Marketing Director, Stiebel Eltron, said, “Stiebel Eltron is a German brand that is committed to using its 100 years of expertise and experience in producing leading-edge water heating solutions, 50 years in the development of heat pump technology and over 30 years in the development of ventilation technology, to offer efficient, environmentally friendly products and services that facilitate millions of users worldwide. To be awarded as one of the best German brands in 2024 is a source of pride for all employees who have been involved in developing the Stiebel Eltron brand to be recognized internationally.”

The Superbrands Germany awards are organized by Superbrands, the world's largest brand and product rating organization. The annual awards are presented by business experts from Superbrands, who nominate outstanding brands and companies from each country based on market research. In 2024, the 1,350 brands nominated in the first round will be re-evaluated by a jury of 25 independent judges to select the winners of this prestigious award. ... See MoreSee Less

October 22nd, 7:30 pm
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Superbrands and it’s PR partners work with all sectors of the media to promote both the programme itself as well as the featured brands. Television, print, radio and Internet are all utilised to inform consumers about how Superbrands operates, and which brands have achieved “Superbrands Status”.